Fair and White So White! has been designed for today’s modern young women wanting to pamper and rejuvenate their skin. With its bright pink, feminine packaging, So White! skincare fulfills every woman’s wish. With a wide range of face and body skincare that holds a sweet and delectable scent, So White! delicately smoothes skins texture, enhancing skins radiance. All Fair and White So White! products target specific skincare concerns so all women are able to address and fulfill their skincare needs.